Experience
Design and develop responsive, accessible emails in Litmus and Marketo, optimizing user journeys and driving traffic to key pages, contributing to over $4M in eCommerce revenue.
Act as a subject matter expert in email user experience best practices, training and supporting internal teams to create more effective, user-centered communications.
Conduct comprehensive UX audits of AEM pages, identifying friction points and implementing improvements that enhanced consistency, accessibility, and overall usability across the site.
Design a wide range of creative including AEM pages, social graphics, digital ads, and email signatures, keeping each piece on-brand and optimizing them for engagement.
Played a pivotal role in content migration from a legacy platform to Adobe Experience Manager (AEM), contributing to a 136% increase in page traffic.
Provided art direction for product photoshoots, providing refreshed visuals for hundreds of consumables.
Senior Digital Designer
Waters Corporation
Milford, MA
9/16 - Present
Designed and collaborated with the development team on responsive career websites, improving usability and cross-device experience.
Updated site content and visuals to enhance clarity, engagement, and accuracy.
Developed HTML emails in Dreamweaver and packaged files for vendor.
Created various sized banner ads for Pandora, Google, Facebook, LinkedIn, etc., to drive user engagement.
Web Designer
Buyer Advertising
Needham, MA
6/15 - 9/16
Junior Graphic Designer
Nichols College
Dudley, MA
12/14 - 3/15 (Contract)
Designed print collateral (postcards, brochures, invitations) with a focus on clear communication and visual hierarchy, while adhering to brand guidelines.
Designed print collateral such as invitations, brochures, and signage from concept to completion, supplying print vendors with prepared, packaged files.
Created graphics for corporate websites and email blasts to support marketing campaigns.
Maintained and updated Culinary Center website content using HTML to help promote culinary classes and increase ticket sales.
Photographed corporate events for blogs and social posts.
Assisted in coordination of events, trainings, product demonstrations, and culinary classes.
Graphic Designer & Marketing Coordinator
Clarke Distribution
Milford, MA
10/12 - 11/14
Designed email templates, icons, and social graphics to support eCommerce user experience.
Edited product imagery from photoshoots to improve clarity and usability of the website’s customization features.
Graphic Intern
Bow & Drape
Boston, MA
8/12 - 9/12
Web Publishing &
Graphic Intern
Liberty Mutual Insurance
Hopkinton, MA
5/11 - 8/11
Collaborated with team members to merge and migrate an internal website to Sharepoint.
Designed and developed various banners and icons for the Loss Control website.
Skills
UX Tools
Figma, Adobe XD, Adobe Experience Manager (AEM), Marketo, Litmus
Design & Prototyping
Photoshop, Illustrator, InDesign, Dreamweaver
Front-End
HTML/CSS
Collaboration
Jira, Trello, Agile methodologies
Other
Squarespace, WordPress, Microsoft 365
Education
Quinnipiac University
B.A. Interactive Digital Design — 05/12
Founder
Shelter Star Studios (Volunteer Initiative)
Founded and designed a multi-channel digital brand (website, YouTube, Instagram, TikTok) to improve discoverability and adoption rates for shelter animals across multiple local organizations.
Produced and edited video content highlighting adoptable animals, fundraisers, and adoption events, contributing to hundreds of adoptions.
Developed and iterated on user-centered content strategies using performance insights, generating 40K+ engagements with top posts reaching 27K+ views, and growing a cross-platform audience.